This content is going to be long so grab your pen and paper and start taking notes and implement these. The post of 3700+ words long and details only a small section of the actual product. This is my FBInfluence Review.

Facebook Marketing Success on 7 Simple Strategies to Profit from Facebook Marketing.

The webinar covers the following topics, so in case you have missed it..

• Super Fans: What they are and why you need them
• Essentials of a Facebook Marketing Foundation
• Smart Strategies to grow a lucrative Fanbase
• Quick tips to get your talking and engaged
• How to move your fans up the ranks to Super Fan status.

The webinar will teach you how to use Facebook to grow your and attract action-taking raving fans who are eager to buy what you are selling… sounds good right?

Just to give you a quick look at a fan page that is developed by Amy is from the Social Media Examiner which is owned by Mike Stelzner.

Amy started with the Facebook page at the same time when the website Social Media Examiner was launched. And after a year the website topped 30,000 fans… Currently this is 68,394 (as of 3rd of December 2011)

FB Influence + a Bowling Ball Company =

Because of FBInfluence 900 people filled out their contact details and were interested in trying the rebate and actually 300 people did. Now this is a very good campaign. You may think 30% is pretty good indeed, but remember that there are NO FREEBIES offered. Only a rebate / discount so people still have to pay a dollar amount.

Usually when there are costs involved the activation rate of campaigns drops significantly, in this case it didn’t. You can relate that to a few items which is;

1. They spoke to the right audience
2. They offered something unique
3. They offered something which was in demand

I hope this gave you some ideas for your own business, if not then here is another case study.

FB Influence + Fitness Company =

Engagement Ads are perfect for attracting your Ideal Fans

In the webinar Amy talks about Liz DiAlto and her various Facebook advertising examples

Advertisement 1 Advertisement 2 Advertisement 3

The first ad is an ad you can click like on the ad itself which goes viral on your own page and you can communicate via the wall now. If you actually click on the ad, you can choose if you want to direct people to the custom welcome page and even follow-up with an optin page.

The second Ad is directed to dancers so very targeted and also targeted to competitor pages to get the maximum amount of potential leads. The ads worked because they are directed to the right audience (age, gender and interest) and it interact / connect with the audience in their communication / marketing message.

As you can see, the third advertisement also worked very well and was done over a period of 2 weeks and focused on a goal in the marketing message. The costs were low on this but gained a good following and if you have a proper funnel in place you can make back the money and a lot more very quickly.

FB Influence + your Fan Page =

The Right way to do it – Amy’s Facebook

• clear picture of herself and what she does and can do for you.
• Amy is her own Brand, so she needs to show HER and her Name as much as possible which she does very well.
• She uses the maximum amount of pixels in her Facebook photo, this is 180×540 pixels so make sure you cater to this.
• She added here company name and an image / logo
• She highlight your company’s website underneath her image. People want to remember your URL so show it to them. Even if it’s not clickable
• She made it clear that you know what she is about and what she does.

A few others great examples of profile pictures which have that super engaging effect.

A really smart strategy here is the Second image.

Free webinar with James Wedmore (Who set up the Video Traffic Academy course with Lewis and Sean) and an arrow to the about box.

The about box is the only location on your Facebook Page where you can actually put a URL as you could see on the Social Media Examiner page.

Reason they come to the Facebook Page is to interact, have some fun but not to really do business with you straight of the bat, just because he clicked like on your page.

Ofcourse Lewis Howes his welcome page is good too.

I’m sure he must have had some training from Amy as I remember it not being like this at first.

Keep it fun, crazy, causual and just interesting and engaging.

Use Custom Tabs to Educate, Promote and Sell

Facebook will release the new profile Time Line… which will come out eventually will again change the way you (and others) will use Facebook.

Step 2. Quickly grow a lucrative Fan base of quality leads

Just like with Twitter and every other social media channel. It is not a matter of quantity but a matter of quality. You rather have 10 lucrative fans than 100 non buying fans right? So make sure you keep on reading on how to attract the right fans for your website fan page.

But there is a thing you need to sort out and here is how you do it. Walk to a mirror and ask yourself WHY. If you can’t answer it.. then your fans can’t either.

Step 3. Create ongoing, massive engagement

Get them talking, get them hyped and interacted with your page. Staying relevant is key to have the right connection with your audience!

“you’re only one click away from being unfollowed, unsubscribed from or unliked if you’re not providing value” – Rich Brooks, President Flynte New Media

You need to stay on your game.. so here’s how you do it.

I’ve you have read a few good blogs you will know the feeling. All these items listed above haven’t even attempted to sell anything but yet they really like you and engage.When you show you know your stuff, you become an authority. They want to learn and listen and this automatically takes us to the next step.

Step 4. Turn your fans into profitable Super Fans.

Think about a few essential steps when you want to get your game to the next level. I mean blogging (with the tips from Step 3) will increase your value and will get you noticed. Blogging is essential since that is your message.

Social Media is the vehicle which carries your message, your voice to your potential leads, your fans and everyone that is behind Google and is looking for you… when they haven’t found you yet.

A few people in this industry who really stand out in terms of content are Glen Alsopp of Viperchill.com, Pat Flynn from Smart Passive income, Derek Halpern of Social Triggers.com all give back to their readers in various different ways but it sticks and people keep coming back for more. I really love their content.

If you post items on Facebook for instance, make sure you include an image. If you post with a picture you get 80% more engagement than if you post a post without a picture….

So how do you really create a lead generator campaign which will get your fans become Super Fans

So, be honest, did you know all this? Did you know really how powerful Facebook is? And this is just a free webinar, just imagine what you could learn if to get a course? That’s why FBInfluence Review is here to show you what you are missing

Not convinced? .. well ok then.. how to get more fans and leads is coming up.

Module 1. The Foundation For Facebook Success

• The 9 Core Marketing Rules
• The basics of a branded Facebook Page
• How to create a welcome tab
• Your Facebook Dashboard Overview
• How to find a community Manager for your page

Module 2. Growing a lucrative Fan base

• Finding Your Ideal Audience Inside Facebook Do you know “where” they hang out? You will now!
• 5 Proven Strategies to Grow Your Fan Base Why reinvent the wheel? These are proven to work.
• How to Use Facebook Marketing to Get More Leads Leads are the fuel of your business–here’s where to get them.
• How to Get Into the News Feed of Your Fans This one is the key to explosive growth.
• Social Plugins & Share Buttons: Best Options for Your Business Use what works the first time.

Module 3. Creating Massive Engagement

• Learn how to develop a relationship with your audience.
• Facebook Content: What to Post and When to Post Almost everyone gets this wrong.
• Surefire Strategies to Create Engagement
• How to Promote Your Events on Facebook Load your next event with raving Super Fans!
• How to Create Your Own Personalized Facebook Experiences
• Monitoring Tools to Track Your Facebook Success The simple, powerful tools for success.

Module 4. Fans into Super fans

• How to Deliver Impeccable Customer Service on Facebook Imagine the power of doing your customer service on Facebook.
• Turn Your Facebook Page Photos into Free Facebook Ads This killer idea is so simple you’ll kick yourself for not thinking of it sooner.
• Tips and Strategies to Supercharge Your Facebook Ads Stop losing money and start raking it in.
• How to Build an Online Store for Your Facebook Page Make a store that flows with Facebook and your customers will love to send you their money.
• The Instant Action Plan: 5 Advanced Tips to Get Momentum Today In 24 hours you can change your business.

Bonus

Bonus #1 – How to Create Your Social Media Strategy to Rapidly Increase Exposure
Bonus #2 – The Three-Step Lead Generating Facebook Blueprint
Bonus #3 – “Change Is Good” – Exploring Facebook’s New Features
Bonus #4 – How to Cash in on Facebook Places and Deals
Bonus #5 – Turning Fans Into Super Fans
Bonus #6 – FULL ACCESS SUPPORT with our Private Facebook Group

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